Wedding Singer's "Entertainment Economics" post – worth a read?
Their blog "Entertainment Economics" breaks down why Broadway fights for share while digital/gaming revenue skyrockets. Ties it back to why fun, nostalgic shows like The Wedding Singer thrive on tour: low production cost, high audience joy, easy social buzz. Anyone else think live theatre should copy more from gaming/event culture?
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I thought their industry overview did a great job of framing the challenge: Broadway is steady but slow-growing, while digital and gaming revenue just keeps exploding. Framing shows like The Wedding Singer as low-cost, high-joy productions that generate easy social buzz makes a lot of sense — nostalgia is basically built-in viral fuel. I absolutely think live theatre can borrow from gaming/event culture: more interactivity, shareable moments, even tiered digital badges or communities around shows. Blending traditional performance with modern engagement could be a real win. entertainment economics